The buyer should talk more than you do.
Make Your Point is a 25-day practice program for sales and marketing professionals who want sharper pitches, deeper discovery, and follow-ups that get answered. Five minutes a day. Based on Simply Said by Jay Sullivan.
Open the follow-up below. Rewrite the first line so it answers the question the prospect had when they opened it.
You'll get the most out of this if…
- › Your discovery calls feel like you're filling silence instead of finding signal.
- › Your follow-up emails don't get answered, and you're not sure why.
- › Your pitch is too long, and you know it.
- › Pricing conversations make you nervous, so you talk more — and lose ground.
- › You write marketing copy that tries to say everything, so it says nothing.
Where this lands you in 25 days.
- 01 Your discovery calls have the prospect doing 70%+ of the talking.
- 02 Your follow-up emails get replies — because they make your point in one sentence and ask one clear question.
- 03 Your pitches lead with the buyer's outcome, not your product's features.
- 04 You hold space in pricing conversations without filling it.
- 05 Your marketing copy says less and converts more.
A taste of what's inside.
Three drills, sized and toned for your track. Every drill is one paragraph long. The app does the rest.
Lead with their question.
Paste a follow-up you sent a prospect after a demo. Rewrite the first sentence so it answers the question they were asking when they opened it.
Say less, ask more.
In your next discovery call, make your contributions 80% questions and 20% statements. Log what shifted.
One vulnerable line.
In one prospect conversation today, say: "I'm not sure we're the right fit for this — here's why." Log how it changed the conversation.
Built for working schedules.
Day 1 free. Unlock the rest for $49 one-time. See full pricing →